Google recently released an arguably more benign version of “Microsoft Smart Tags(Microsoft Smart tags)”:http://www.libraryplanet.com/2001/06/smart recently called “Google AutoLink(Google Toolbar Help)”:http://www.google.com/support/toolbar/bin/static.py?page=features.html. For various opinions, check out “Rogers Cadenhead(Google Wants to Play Tag)”:http://www.cadenhead.org/workbench/entry/2005/02/21#2475, “Anil Dash(Free the User Agents!)”:http://www.dashes.com/anil/2005/02/17/free_the_user_a, “Richard Eriksson(Zeldman, a man I respect, is wrong about Google Toolbar)”:http://www.movableblog.com/asides/2005/02/24/1915, “Dave Winer(Google’s toolbar and content modification)”:http://www.thetwowayweb.com/2005/02/22#a272 and “Richard Zeldman(Protect your site from Google’s new toolbar)”:http://www.zeldman.com/daily/0205f.shtml. The point that can’t be ignored, though, is that Google offers no way to decline to participate as “Microsoft did(Smart Tag Block)”:http://www.libraryplanet.com/2001/06/block. Fortunately, others have leaped in to fill the need with an “AutoLink Killer(Code for Killing Google AutoLink)”:http://www.threadwatch.org/node/1562. That is good, but I think the metatag method is far preferable.