Googling Google

I don’t always keep up with Library Journal like I should, but our Director was pointing out something that caused me to notice “Google is Not the Net(Google is Not the Net)”:http://www.libraryjournal.com/article/CA6370224.html a few hours ago. Apparently, even Google would agree with that title.
bq.A trademark is a word, name, symbol or device that identifies a particular company’s products or services. Google is a trademark identifying Google Inc. and our search technology and services. While we’re pleased that so many people think of us when they think of searching the web, let’s face it, we do have a brand to protect, so we’d like to make clear that you should please only use “Google” when you’re actually referring to Google Inc. and our services. – “Michael Krantz(Do you Google?)”:http://googleblog.blogspot.com/2006/10/do-you-google.html “Steve Rubel(You Can’t Google on Yahoo, But You Can from Yahoo)”:http://www.micropersuasion.com/2006/10/you_cant_google.html and “Eric Rice(Google for Legos on Yahoo)”:http://www.ericrice.com/blog/?p=163 point out how silly this whole thing is. And, of course, this isn’t even a new story as Google has been “complaining(Google Me This, Batman!)”:http://www.libraryplanet.com/2003/02/25/google to “no avail(Twelve Things about Google)”:http://www.libraryplanet.com/2003/11/14/google about this for years. Do try in the future to remember that Google is neither the Internet nor a verb but is instead a trademark. You never know when that sort of information may come in handy.

Michael K Pate

Michael K. Pate tends to spend a great deal time of time around computers. He has been a Librarian since 1997. Michael was born in Avon Park, Florida in 1966. Except for a couple of brief periods in his life (once in Tampa and once in Winter Haven/Haines City), he has been a life-long resident. Originally, he planned on a career as a Computer Programmer and therefore graduate from Webber College with a Bachelor of Science in Computer Information Systems in 1988. However, unhappy with career opportunities at the time, he soon returned to school and received a BS in Social Science Education from the University of South Florida. He began his career in education at Avon Elementary and later Avon Park Middle working as a Computer Lab Coordinator. While technological challenges were interesting, he found himself more and more interested in becoming a Media Specialist. He began work on his MLS in 1995. However, a summer internship at the Sebring Public Library in 1996 soon made him reconsider just what his career should be. Upon graduation in 1997, he secured a position as a Media Specialist at Eastside Elementary in Haines City. Eventually, the position he was looking for opened up and he returned to SPL as Reference Librarian in 1999. In 2003, he became Assistant Director of the Highlands County Library System, serving in that role until the position was eliminated during a late round of budget cuts in 2010. Since then, he has been the Computer Support Specialist for the Heartland Library Cooperative. In 2011, he began serving on the Board of Directors of the Tampa Bay Library Consortium.

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